Five Food and Beverage Trends

08/05/2011
Food Product Design

A food and beverage trend report compiled by Pavone outlines “Five Things You Need to Know." The report goes a step further than some other market research in that it offers solid advice on how manufacturers and foodservice operators can apply the information to their own business. The five trends include:

  1. Gourmet shortcuts—Consumers are kicking their cooking skills up a notch.
  2. Meaty issues—Education and awareness are changing the way consumers look at meat.
  3. Adults Only—Households without children represent significant numbers and significant spending, especially for convenience food products.
  4. Guy Food—The average American man is more skilled and comfortable with cooking than ever before.
  5. Conscious Consumption—Powered by Millenials, this trend will factor in ethics when choosing what to eat, where to buy it, how to prepare it and how to get rid of it.
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