Baking smell can make you more kind, study says

Author: 
Press Trust of India
11/08/2012

If the hustle and bustle of the upcoming holiday season has you feeling like a Scrooge, consider whipping up some homemade bread, Christmas cookies, or a cake. The sweet smell of freshly baked goods does more than satisfy a sweet tooth—it can also put you in a better mood.

According to a study published by researchers at the University of Southern Brittany in France, shoppers standing in front of a bakery were more likely to help a stranger retrieve a dropped item than those shoppers who were standing in front of a clothing store.

These findings suggest that certain smells trigger a positive mood. That positive mood, in turn, leads to increased concern for the welfare of others.

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To check out some delicious recipes so you can try the baking “smell” test on your own survey sample of friends and family, click here.

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