Supermarket and Retail

The Wheat Foods Council wants to help clear up the confusion and set the record straight for sound nutrition science on losing weight – and keeping it off – in combination with ways to eat healthfully. We’re launching our “Busting Fad Diets” Campaign, just in time for the holidays and New Year’s health resolutions. Click here

Downloads from FNCE

Here is much of the information that was available from our flash drive, CD and counter display
Wheat Belly - An analysis of selected statements and basic theses of the book
Gluten and Health:  The Connection Between Gut Health, Food Sensitivities and Allergies
Gluten and Health: Article References 
Getting more grain in your diet

Appetizing Apps

A selection of smartphone apps for you to try.

Half and Half CD Content

For those of you who couldn't visit our booth at FNCE, here are the info sheets that are in the CD we handed out.
Getting more grains in your diet
Flour 101
6 Classes of Wheat
What's in a name: Definitions 
Grains of Truth: Whole Grains and Enriched Products

 “Back to Breakfast” tool kit was developed for National Breakfast Month in September. But the info is good year-round!  Read more

Consumer Trends

Keep up with the latest trends – we’ve compiled key articles for your review.

Featured Recipe:

Strawberry Pecan Coffee Cake