jkinnaird's blog

The Best Thing Since Sliced Bread

November is National Bread Month. In honor of this special occasion, the Wheat Foods Council would like to propose a toast (or, perhaps more fittingly, a piece of toast) to bread. 

Bread is among the most popular, most universal foods in the world. A critical component of diets across the globe, regardless of culture, race or religion, this essential nourishment is consumed in equal parts by the rich and the poor.Read more

Partnering to Communicate the Goodness of Grains

Whole grains, whole wheat, enriched grains, high fiber — what are consumers really hungry for? Information that’s easy to digest, for starters.Read more

Beat the Heat: Peanut Noodles with Mango and Watercress

It's the “dog days” of August so beat the heat with an easy dinner that’s long on taste and short on preparation time.  Look no further than Peanut Noodles with Mango and Watercress.  A sophisticated blend of flavors and textures, this recipe tops the taste chart.  It also makes a beautiful presentation whether your plans call for an elegant dinner for two, a summer picnic, or simply impressing your family.Read more

HBO's Weight of the Nation: Shedding Light on Obesity

HBO’s Weight of the Nation is a great reminder of all the things we know about obesity and how incredibly hard it is to treat but that it is possible.  Research over the past 30 years has shown us that “diets” don’t work long term, and that obesity prevention is so much more effective than treatment.  It’s also clear that the best long term health outcomes happen when people focus on eating healthfully and moving more, rather than focusing solely on weight loss.   Finally, physical activity is helpful during weight loss,  but it is most effective in keeping weight oRead more

Wheat Foods Council Statement on USDA School Meal Nutrition Standards

The Wheat Foods Council is pleased with the treatment of grains in the new school meal nutrition standards released January 25, 2012 by First Lady Michelle Obama and Secretary of Agriculture Tom Vilsack.Read more

Right-sizing with Grains

When I talk to people about healthy eating, the most common response I get is that they don’t understand portion size.  They’re confused about not only what to eat, but how much to eat. 

To focus more attention on portion size, the Wheat Foods Council along with other national strategic partners of USDA’s Center for Nutrition Policy and Promotion (CNPP) are emphasizing balancing calories and the message to “enjoy your food, but eat less” between January and April 2012.Read more

The Whole Truth

According to the Centers for Disease Control and Prevention (CDC), about one in every 33 babies is born with a birth defect.  The good news is that there are things women can do to help prevent this from happening, and one of these is eating enriched grain products such as white bread, tortillas, pasta, or fortified cereals.Read more

Changing the Process

It’s that time of the year again for New Year’s resolutions. And while many of us make them, statistics show that only about 8 percent of us actually keep them, with 45 percent falling by the wayside by the end of January. Among the most popular New Year’s resolutions are vows to lose weight and become healthier. So what to do?Read more

Home Swheat Home for the Holidays

This time of year always starts me reminiscing about past holidays.  Many of those memories involve food because, like most cultures around the world, it’s such an important part of how we celebrate special occasions.  Given that wheat is widely known as the “staff of life,” it’s not surprising that so many of our celebratory meals include dishes made from wheat or grains – rolls and breads, sweet and savory pies, kugels, cookies, biscuits, and that ubiquitous American Thanksgiving and Christmas side dish – stuffing, to name a few.Read more

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